A selection of Mister Oswald pages from the 1960s, from Hardware Retailer magazine. In 1963, the magazine had Russ change the format of Mister Oswald from a single page to three separate vertical columns that ran over three pages. Russ told me this was done in order to keep readers turning the pages. I have a number of these tearsheets, but need to figure out how to best present them.

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